Better Than Average Shopify Collection Descriptions
Learn why Shopify collection descriptions matter for SEO and how to write ones that help your pages rank higher in Google.
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How’s your Search UX?
Audit your store's Search UX — the full experience from Google results to checkout — and find what's costing you clicks and sales.
What’s the future of Shopify marketing?
The future of ecommerce marketing is content. Four reasons why content-driven brands will outperform the competition.
Big Frickin’ Coupon Month
“Prepare for Black Friday Cyber Monday by segmenting your email list and engaging customers early — before the big discount days arrive.”
Two Pounds of Personality
Build an omnipresent brand by creating artifacts — reviews, interviews, guest posts, and more — that make customers feel like they already know you.
Shopify Niche Celebrity
Become the go-to brand in your niche by building proof, visibility, and trust that no competitor can replicate.
How To Avoid The Negative Effects Of A Shopify Store Rebrand
A Shopify rebrand can destroy rankings and traffic overnight. Learn how to change your domain or brand name without losing SEO value.
What questions should you ask an SEO consultant before you hire them?
Key questions to ask any SEO consultant before hiring them, from backlink strategy to competitor analysis and link building plans.